MCP server for Simba Marketing Mix Modeling — connect AI assistants to your MMM models
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# Simba MCP Server [](https://pypi.org/project/simba-mcp/) [](LICENSE) [](https://www.python.org/downloads/) [Simba](https://simba-mmm.com) is a Bayesian Marketing Mix Modeling (MMM) platform. This Marketing Mix Modeling [MCP server](https://modelcontextprotocol.io/) lets AI assistants interact with your models directly — upload data, build models, check results, and run budget optimizations through natural language in Claude, Cursor, or Claude Code. ## Installation For job-specific startup catalogues, see [tool profiles](docs/tool-profiles.md). For instructions that help your AI assistant choose tools and interpret results, see [AI workflow instructions](docs/workflow-guidance.md). Read them through MCP or install them as Skills in a compatible client. Connecting MCP does not install Skills. [Candidate acceptance](docs/role-candidate-acceptance.md) records tested configurations and remaining rollout checks. ```bash pip install simba-mcp ``` Or run directly without installing: ```bash uvx simba-mcp ``` ## Quick Start ### Cursor IDE Add to your Cursor MCP settings (`.cursor/mcp.json` in the workspace or global settings): ```json { "mcpServers": { "simba": { "command": "uvx", "args": ["simba-mcp"], "env": { "SIMBA_API_URL": "https://demo.simba-mmm.com", "SIMBA_API_KEY": "simba_sk_..." } } } } ``` ### Claude Code Add to your Claude Code MCP config: ```json { "mcpServers": { "simba": { "command": "uvx", "args": ["simba-mcp"], "env": { "SIMBA_API_URL": "https://demo.simba-mmm.com", "SIMBA_API_KEY": "simba_sk_..." } } } } ``` ### Claude API (MCP Connector) Use the remote Streamable HTTP transport with the Anthropic MCP connector: ```python import anthropic client = anthro…
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